ATC Music Group PLC is an independent music company that provides a comprehensive range of services to artists, including management, live touring, merchandising, event promotion, live streaming, and technology solutions. The company operates through various segments, notably artist representation via ATC Management, Raw Power, and ROAM, which focuses on touring and live events. ATC serves a diverse clientele of artists and creators, facilitating direct engagement with fans and leveraging data-driven insights to enhance commercial opportunities. Headquartered in London, ATC has additional offices in key music industry locations such as New York, Los Angeles, and Paris.