Engage XR Holdings plc develops the ENGAGE platform, an immersive training, education, and collaboration solution utilizing virtual and augmented reality technologies. The company primarily serves enterprise and educational clients, focusing on enhancing employee training, onboarding, sales meetings, and product demonstrations. Engage XR operates predominantly in North America, which accounts for a significant portion of its revenue, while also maintaining a presence in the Middle East. The business model is shifting towards a subscription-based revenue model, emphasizing recurring income from its core education customer base.