5 January 2022

LIVE COMPANY GROUP PLC

("LVCG", the "Company" or the "Group")

NEW KPOP.FLEX ACT ANNOUNCED

Live Company Group plc (AIM: LVCG)  is pleased to announce a further act for the KPop.Flex festival that will take place in Frankfurt on 14 May 2022. The multi-award winning NCT Dream will join the festival as the third act. NCT Dream have released four extended plays (EPs) six singles and one studio album and are the first and only Asian artist to appear on Billboard's '21 under 21' list for their impact on sales, streaming and social media. 

As previously announced the remaining artists will be revealed by the end of January. Investors can see the latest KPop.Flex video here https://media.umbraco.io/live-company-group/2rph3z1b/nct-dream-announcement.pdf and all information about the KPop.Flex festival can be seen on the company web-site www.livecompanygroup.com.

David Ciclitira commented:

" Considering the holiday period the Company and its partners are delighted with the positive response which is reflected in the ticket sales numbers - currently in excess of 17,000. "

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LIVE COMPANY GROUP

Live Company Group Plc ("LVCG", the "Company" or the "Group") is a live events, entertainment and sports events company, that has been trading on AIM since 2017.

The Group is divided into two divisions the first, BRICKLIVE, consisting of a network of partner-driven fan-based and touring shows using BRICKLIVE created content worldwide. The Company owns the rights to BRICKLIVE - an interactive experience built around the creative ethos of the world's most popular construction toy bricks. The Group is an independent producer of BRICKLIVE and is not associated with the LEGO Group.

The second, LCSE, manages a number of global sports, entertainment and lifestyle events. LCSEs main focus for 2021 has been the successful launch of the Formula E Cape Town race for series 9 in 2023.

It also has a minority investment in Start Art Global Ltd an on-line and physical art and digital art platform (www.start.art).