audioBoom Group plc
('AudioBoom' or the 'Company')
Appointment of Head of UK Sales
AudioBoom (AIM: BOOM), the leading spoken word audio on-demand platform, announces the appointment of Oli Walters as Head of UK Sales with immediate effect. In this role, Oli will be responsible for increasing revenue across audioBoom's UK inventory and building a UK sales team targeting brands and agencies.
Oli previously worked at Bauer Media ('Bauer'), a media group which reaches 22 million UK consumers every week through a portfolio of multi-platform media and entertainment brands including: heat; Kiss, Grazia, Empire, Magic and Absolute Radio. Whilst working at Bauer, Oli held several positions, most recently Group Head of Radio for Dentsu Aegis, where his responsibilities included growing and maintaining commercial revenues from across major advertising agencies such as Dentsu Aegis and Group M. Oli's other key responsibilities whilst at Bauer included managing some of Bauer's biggest direct brand partnerships including Wickes, Shop Direct (Very, Very Exclusive and Littlewoods) and Three Mobile.
Prior to his role at Bauer, Oli was the Brand Director of Absolute Radio where he was responsible for increasing creative revenues across the Absolute Radio portfolio by driving new initiatives across all platforms. Oli was also Digital Sales Manager for blinkbox music, Tesco's proprietary entertainment streaming service and has a keen understanding of digital technologies.
Oli Walters, Head of UK Sales, said: "I'm excited to be joining AudioBoom and applying my radio knowledge and experience to the digital audio marketplace and supporting audioBoom in its development. The recent audioBoom announcement of sales growth of 329% year on year clearly illustrates the growth in the podcasting industry in recent years both in terms of revenue and listeners and there is no better time to join such a creative and inspiring team."
Rob Proctor, CEO of audioBoom, said: "I am delighted to welcome Oli to our team. His experience in world-class, multi-platform media and entertainment brands across radio, digital and mobile means that he has the necessary expertise to assist audioBoom in its growth strategy."
Audioboom Group plc |
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Rob Proctor, Chief Executive Officer |
Tel: +44(0)20 7403 6688 |
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Allenby Capital Limited (Nominated adviser and broker) |
Tel: +44(0)20 3328 5656 |
David Hart / James Thomas / Asha Chotai |
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Walbrook PR Limited (PR & IR Advisers) |
Tel: +44(0)20 7933 8780 |
Paul Cornelius / Sam Allen |
or [email protected] |
About audioBoom
AudioBoom is a global podcasting platform that consolidates the business of on-demand audio, making content accessible, wide-reaching and profitable for podcasters, advertisers and brands. AudioBoom operates internationally, with offices across North America, Europe, Asia, Australia and Latin America, and addresses the issue of disparate podcast services by putting all of the pieces of the puzzle together under one umbrella, creating a user-friendly, economical experience.
AudioBoom hosts nearly 8000 active channels, with key content partners including Associated Press (US), "Athletico Mince" (UK), The BBC (UK), Cumulus Media (US) , Edith Bowman (UK), "The Heart of It with Estée Lalonde" (UK), India Today (India), "News Roast" (UK), "No Such Thing As A Fish" (UK), Red FM (India), "The Totally Football Show" (UK), "Untold: The Daniel Morgan Murder" (UK), "Undisclosed" (US) and Westwood One (US).
Original content produced by AudioBoom includes "The 45th" (US), "I Almost Knew That" (India), "Corinne Bailey Rae: The Heart Speaks in Whispers" (UK), "Ctrl Alt Win Podcast" (India), "Deliberations" (US), "InBox (US), "It's Happening with Snooki & Joey" (US), "Mission To Zyxx" (US), "The Russell Brand Podcast" (UK) and "Very Bad Words" (US).
The platform receives over 60 million listens per month and allows partners to share their content via Apple Podcasts, BookMyShow, Deezer, Google Play, iHeartRadio, Saavn, Spotify, Stitcher, Facebook and Twitter as well as their own websites and mobile apps.
For more information for podcasters, advertisers and listeners, visit audioboom.com.
ENDS.
