25 November 2019
Centaur Media Plc
("Centaur")
Centaur strengthens management at MarketMakers and Oystercatchers
Centaur Media Plc, an international provider of business information and specialist consultancy, today announces two senior appointments at Xeim, the group's portfolio of leading marketing brands. Jude Bridge has joined as managing partner of Oystercatchers, our marketing consultancy and networking business, and Darren McGill will join MarketMakers, the UK's leading B2B telemarketing agency, as managing director from 2 January 2020.
Jude, formerly marketing and communications director at Marks & Spencer and Save the Children UK, brings powerful expertise in building brands and driving business growth at some of the UK's most iconic brands. Her previous experience includes a spell as global brand and marketing director at Mothercare.
She was responsible for a number of award-winning campaigns, including the 'Your M&S' campaign which won the IPA Grand Prix for effectiveness, and Save the Children's 'No Child Born to Die' campaign, which was awarded the Thinkbox Grand Prix. As well as becoming managing partner of Oystercatchers, Jude will develop and lead a marketing excellence programme across Xeim, driving effective market segmentation and ensuring best-in-class marketing practice.
Darren has a wealth of experience in senior management and commercial roles, most recently as chief revenue officer at Signal AI, the leading media information business. Previously, he was international commercial director and general manager at WGSN, the world's leading fashion information business. In both roles, he successfully led the growth of sales and profits. Darren will develop and lead a sales excellence initiative across Xeim to improve customer retention and sales productivity and to drive profitable revenue growth.
Swag Mukerji, Chief Executive of Centaur, commented:
"I am delighted to welcome Jude and Darren to Centaur. They each bring a great breadth of experience, and I am confident that their expertise in sales and marketing will help Xeim achieve our ambitious Margin Acceleration Plan 2022. I look forward to working with both of them as we implement our strategic vision."
Enquiries
Centaur Media Plc
Swag Mukerji, Chief Executive Officer 020 7970 4000
Teneo
Paul Durman/Rebecca Hislaire 020 7420 3144
Note to editors
Centaur
Centaur is an international provider of business information and specialist consultancy that inspires and enables people to excel at what they do, raising the standard for insight, interaction and impact.
Leading brands include: Econsultancy, Marketing Week, Festival of Marketing, MarketMakers, Creative Review, Influencer Intelligence, Fashion & Beauty Monitor, Oystercatchers and The Lawyer.
MarketMakers
MarketMakers are the UK's number 1 telemarketing agency - specialising in lead generation, appointment setting, inside sales and data services.
Oystercatchers
Oystercatchers partners with businesses to accelerate their marketing performance. Services include consultancy, pitch and access to its senior networking community, the Oystercatchers Club.
