Inclusion in UK Government G-Cloud initiative

29 September 2020

dotdigital Group plc

("dotdigital" or "the Group")

Inclusion in UK Government G-Cloud procurement initiative

dotdigital Group plc (AIM: DOTD), the leading 'SaaS' provider of an omnichannel marketing automation and customer engagement platform, announces it has been approved for inclusion in the UK Government's G-Cloud initiative, a procurement framework and online platform from which public sector organisations can buy services without needing to run a full tender or competition procurement process.

The approval reflects the success of the ongoing commitment by dotdigital to meeting and exceeding the security, contractual, accessibility and service needs of Government and public sector organisations. Key influencing factors in the approval process included the Group's recent ISO 27001 certification, world class uptime, availability of 24/7 global support and continuous development of a resilient and scalable global cloud infrastructure that exceed the needs of its customers. ISO 27001 is the leading international standard for information security management.

Milan Patel, CEO of dotdigital, commented: "G-Cloud approval extends dotdigital's reach into a new market and its inclusion in the Digital Marketplace makes it easy for public sector bodies to find and purchase our Engagement Cloud platform. In today's world, security is the first and highest hurdle to overcome in any decision-making process. As an ISO 27001-certified business, our customers can have complete confidence that we are holding their information assets to the very highest standards of security."

dotdigital's page on the Digital Marketplace can be accessed via the following link: https://www.digitalmarketplace.service.gov.uk/g-cloud/services/447367407626596

For further information please contact:

About dotdigital

dotdigital Group plc's (AIM: DOTD) SaaS omnichannel marketing automation platform, Engagement Cloud, makes it easy for brands to carry out sophisticated, customer data-driven digital marketing campaigns across channels including email, SMS, social, ads, mobile, web and offline.

The platform is currently used by more than 65,000 marketers across more than 110 countries in eight languages, with over 19 billion messages sent in 2019.

Founded in 1999, dotdigital is headquartered in London with offices in Amsterdam, Croydon, Manchester, Cheltenham, New York, Los Angeles, Melbourne, Sydney, Singapore, Cape Town, Minsk and Warsaw.