Five-year contract with Woolworths Group

11 November 2020

Eagle Eye Solutions Group plc

("Eagle Eye", the "Group", or the "Company")

Five-year contract with Woolworths Group

Australia's largest retailer selects Eagle Eye AIR platform for real-time digital marketing

Eagle Eye, a leading SaaS technology company that creates digital connections enabling personalised, real-time marketing through coupons, loyalty, apps, subscriptions and gift services, is pleased to announce that Woolworths Group Limited ("Woolworths") has signed a five-year agreement to use Eagle Eye's AIR platform to support its personalised real-time digital marketing program.

Woolworths is Australia's largest retailer; the group operates 3,000 stores in Australia and New Zealand and serves more than 29 million customers across its brands every week.

Woolworths will use Eagle Eye's AIR platform to enable the end-to-end management of real-time personalised digital promotions and support its transition to a digitally-led rewards program. Woolworths will deploy the proposition across touchpoints including its app, its eCommerce business and various other digital media. Eagle Eye AIR will also be used to enable a real-time integration with a network of partners.

This new enterprise win, coupled with the signing of one of the largest retailing Groups in New Zealand in 2019, provides a platform for Eagle Eye's entry into the wider Asia Pacific region, where the Group believes there to be a good level of enterprise level prospects.

Tim Mason, Chief Executive of Eagle Eye, commented: "We are extremely pleased to have won this contract with Woolworths Group. It is testament to the capabilities of our technology that another world-leading retailer with clear ambitions to adopt a digital future has chosen Eagle Eye. We look forward to deploying our Eagle Eye AIR platform across Woolworths' network of Australian and New Zealand stores to drive value through personalised promotions and rewards."

About Eagle Eye

Eagle Eye is a leading SaaS technology company transforming marketing by creating digital connections that enable personalised performance marketing in real time through coupons, loyalty, apps, subscriptions and gift services. 

Eagle Eye AIR enables the secure issuance and redemption of digital offers and rewards at scale, across multiple channels, enabling a single customer view. We create a network between merchants, brands and audiences to enable customer acquisition, interaction and retention at lower cost whilst driving marketing innovation.

The Company's current customer base comprises leading names in UK Grocery, Retail and Food & Beverage sectors, including Asda, Sainsbury's, Tesco, Waitrose and John Lewis & Partners, JD Sports, Greggs, Mitchells & Butlers, Pizza Express; in North America, Loblaws, Shoppers Drug Mart,  Esso and Southeastern Grocers and in New Zealand, The Warehouse Group.

About Woolworths Group Limited

Woolworths Group is a Food and Everyday Needs ecosystem, which serves more than 29 million customers a week across more than 3,000 retail outlets in Australia and New Zealand. With a team of more than 200,000, Woolworths Group is Australia's largest private employer.