Gfinity appointed for third year by Premier League

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26 November 2020

Gfinity plc

("Gfinity" or the "Company")

Gfinity appointed for third year running by Premier League

Gfinity (AIM: GFIN), a world-leading esports solutions provider, announces that it has been appointed as the tournament operator for the third season of ePremier League (ePL).  This is the third consecutive year that Gfinity has been appointed to operate the tournament which gives UK-based players the opportunity to win the ePL title for their favourite club in an online EA Sports FIFA 21 competition.

Gfinity has been appointed to develop and execute online qualification for the tournament via its proprietary tournament management platform. It will also develop and execute online club play-offs in the weeks leading up to the finals, which will take place in Spring 2021.

The third season of ePL will follow the same format as the previous two seasons, with players competing for three months across three rounds: online qualification, live club playoffs and the live ePL Final.  Registration for this year's competition opens on Thursday 3 December 2020, with the online qualification beginning in January 2021.

John Clarke, Gfinity Chief Executive said: "We are excited to be working again with the Premier League, to create the third series of the ePL, which continues to be one of the most successful tournaments in the sector and we are proud to be part of a tournament that we know gamers and sports fans love.  This event sits in Gfinity's strategic pillar of building communities for others utilising our tech IP and world class production skills. In addition to being appointed by the Premier League, in the past four weeks we have also designed and delivered programmes for Formula 1, Red Bull and Cadburys.

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About Gfinity

Gfinity (AIM: GFIN) is a world leading esports business. Created by gamers for the world's 2.7 billion gamers, Gfinity has a unique understanding of this fast-growing global community.  It uses this expertise both to provide advisory services and to design, develop and deliver unparalleled experiences and winning strategies for game publishers, sports rights holders, commercial partners and media companies.

Gfinity connects its partners with the esports community in authentic and innovative ways. This consists of on‑ and off-line competitions and industry‑leading content production. Relationships include EA SPORTS, Activision Blizzard, F1 Esports Series and the Forza Racing Championship.

Gfinity connects directly with tens of millions of gamers each month through its digital media group, Gfinity Digital Media.  Gfinity Digital Media includes websites such as: Gfinityesports, RealSport101 and StealthOptional and their respective social channels.

All Gfinity services are underpinned by the Company's proprietary technology platform delivering a level playing field for all competitors and supporting scalable multi-format leagues, ladders and knockout competitions.