Acquisition of Adalpha

RNS Announcement

RNS Number : 7912S

AJ Bell PLC

19 March 2021

AJ Bell plc

Acquisition of Adalpha

AJ Bell plc ("AJ Bell" or the "Company"), one of the UK's largest investment platforms, is pleased to announce the acquisition of the Adalpha group of companies, including Ad Alpha Solutions Ltd ("Adalpha").

Adalpha is currently developing a mobile focused platform proposition for financial advisers. AJ Bell believes that this simplified proposition has the potential to complement the Company's existing adviser platform business, AJ Bell Investcentre.

All of Adalpha's staff will transition to AJ Bell.

Andy Bell, Chief Executive of AJ Bell, comments:

"Financial advisers need a variety of propositions to match a diverse range of client needs. The Adalpha team are working on a simplified, mobile focused platform service that will broaden our offering to financial advisers and help them service a wider base of clients."

Dave Tanner, Chief Executive of Adalpha, comments:

"Our vision has always been to develop technology that helps financial advisers service a greater number of clients. Advisers should have the choice and capability to deliver their service remotely or face-to-face. As part of AJ Bell, we will be able to further develop our mobile led services and help increase clients' engagement with their adviser."

Contacts:

AJ Bell

· Shaun Yates, Head of Investor Relations	+44 (0) 7522 235 898
· Charlie Musson, Head of PR	+44 (0) 7834 499 554

About AJ Bell:

Established in 1995, AJ Bell is one of the largest investment platforms in the UK.

We operate in both the advised and direct-to-consumer segments of the platform market and our flagship platform propositions are AJ Bell Investcentre (adviser) and AJ Bell Youinvest (direct-to-consumer).

We offer SIPPs, ISAs and General Investment / Dealing Accounts which provide access to a broad investment range including shares and other instruments traded on the major stock exchanges around the world, as well as all mainstream collective investments available in the UK and our own range of AJ Bell funds. We also offer a Cash savings hub which provides access to a range of competitive savings accounts to help people manage their cash savings.

We aim to make it easy for our customers to save and invest by providing them with online tools and information to help them build and manage their portfolios.

AJ Bell is headquartered in Manchester, UK.

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RNS metadata

Title: Acquisition of Adalpha
Time: 07:00:06
Date: 19 Mar 2021
Category: Corporate updates
ID: 7912S