16 October 2024 

4GLOBAL plc

("4GLOBAL" or "the Group")

Significant contract extension and expansion with international customer

4GLOBAL, a provider of data and technology for sports, fitness and wellness organisations to optimise operational and investment decisions, is pleased to announce a two-year extension of its framework contract with the Peruvian government to mid 2027. The value of the new agreement is significantly higher than the original, signed in 2021 (https://investors.4global.com/app/uploads/2021/12/4-Global-New-Contract-Win-Dec-2021.pdf).

The contract extension is consistent with 4GLOBAL's strategic priority of increasing customer lifetime value and further demonstrates the demand for and efficacy of its offering internationally.

An Insight Lab project, 4GLOBAL was originally selected as one of a number of technical delivery partners to work alongside the UK Government to provide specialised data and technical assistance to the Peruvian government on a major ongoing initiative to create 75 new schools.

This extension will enable the Peruvian government to continue leveraging 4GLOBAL's data and experts, supporting its efforts to maximise student activity levels and forge strong connections between the schools and local communities.

The Board's expectations for the outturn for the Company's current financial year remain unchanged.

Eloy Mazon, CEO of 4GLOBAL, commented:

"This extension is a powerful demonstration of the stickiness of customers once they have experienced firsthand 4GLOBAL's ability to leverage data to transform investment planning.

The continued success and repeat business we've enjoyed in Peru highlights our ability to enter entirely new markets and add substantial value through the flexibility of our data and expertise in applying it effectively.

Our ongoing relationship with the Peruvian government is a key customer reference and positions us strongly to secure similar agreements in key markets like North America, where we are actively expanding our efforts."

Contacts

About 4GLOBAL 

4GLOBAL empowers sports, fitness and wellness organisations to make faster, smarter decisions about their operations, customers and investments through data and actionable insights.

It operates the largest sport participation and facility database in the world, with more than 4 billion data points.

Sourcing data from health & fitness operators, community programmes and other structured activities through its DataHub while drawing on information from GPS location updates and wearable devices, 4GLOBAL's unique combination of data assets provides a holistic view of physical activity patterns.  

4GLOBAL is at the forefront of predictive modelling and advanced analytics, with the insights it generates empowering customers to drive efficiencies, improve customer relationships and make more informed strategic decisions.

Its customers span both the public and private sectors, including central and local governments, cities, sporting bodies, trade associations, health & fitness operators and sports clubs.

Key markets include North America, the Middle East and Europe. Its headquarters are in London with offices in Miami and Istanbul.

4GLOBAL was founded in 2002 and listed on AIM in 2021 under the ticker 4GBL.