30 September 2021

AFERIAN PLC

("Aferian", the "Company" or the "Group")

24i enables end-to-end streaming solution for Cinessance

New OTT service dedicated to French cinema selects 24i as a one-stop-shop software solution

Amsterdam, Netherlands, 30 September 2021- 24i, the video streaming expert, has been selected to provide its end-to-end streaming platform to Cinessance, the first globally-accessible video on demand platform dedicated to French cinema.

Cinessance is the first video on demand platform of French cinema, accessible anywhere in the world. The service will feature French films across a wide range of genres, with consumers able to choose between renting individual titles and taking out a monthly subscription plan. It plans to launch its service in the US and Canada later this year with a library of hundreds of classic and modern movies which will be available on web browsers, Android and iOS, with support for casting via Chromecast and AirPlay.

24i will supply its Smart Video backend, Smart Apps front-end applications and Backstage content and application management interface, together with CDN services. This fully cloud-based solution covers all elements of the Cinessance end-to-end workflow from content ingest and management to the applications on multiple devices.

Cinessance will target the hundreds of million French speakers worldwide and Francophiles who are interested in French culture and will benefit from the English subtitles on offer at launch. The company plans to expand to add further devices, additional international markets and a catalogue of up to 500 titles in 2022.

Clément Monnet, Founder and CEO of Cinessance, said:

"We were looking for a one-stop-shop that would cover all of our technical needs in a single solution. We were impressed with 24i's strong OTT track record and the usability of both their video streaming applications and the Backstage management interface."

Joachim Bergman, CEO of 24i, said:

"We are delighted to partner with Cinessance and offer them an end-to-end cloud solution that will enable them to launch fast and scale to support the growth of their exciting new video on demand service to a market that's currently underserved by the leading international streaming providers. The project really showcases the end-to-end capabilities of our pre-integrated streaming solutions."

-ENDS-

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About 24i

24i offers a fast, cost-effective route to video streaming success on all consumer devices. Its expertise and end-to-end software solutions enable pay TV operators, broadcasters, and content providers to launch and efficiently operate elegant streaming video user experiences that grow their brands and revenue.

Founded in 2009, 24i is an Aferian plc group company headquartered in Amsterdam, with offices in Brno, Copenhagen, Helsinki, Madrid, Burlingame and Buenos Aires. Its end-to-end video streaming solutions bring live and on-demand video to every kind of screen, serving over 250 customers in 100 countries.

24i software solutions maximize flexibility: enabling customers to launch an SVOD service in four weeks, or a full Pay TV service in five months. 24i's experience, solutions and partnerships meet the business and technology goals of video businesses globally.

24i embodies the Dutch spirit: we work hard, innovate, and explore. For more information, please visit www.24i.com

About Cinessance

Cinessance is the French cinema streaming platform for a global audience. Cinessance wants to make French cinema accessible to anyone, anywhere, at any time.

Watch French classics and recent releases via a subscription or rent them one at a time. Available at launch on web, Android and iOS in North America.

For more information, please visit www.cinessance.com or contact [email protected]

About Aferian plc

Aferian plc (AIM: AFRN) is a B2B video streaming services company. Our end-to-end solutions bring live and on-demand video to every kind of screen. We create the forward-thinking solutions that our customers need to drive subscriber engagement, audience satisfaction, and revenue growth.

Every day, over 100 million people worldwide stream the video they love using Aferian Group interface via our growing global customer base of over 500 service providers. Headquartered in Cambridge, UK, the company has 300 staff located in offices in San Francisco, Amsterdam, Helsinki, Madrid, Porto, Copenhagen, Brno, Buenos Aires and Hong Kong. For more information, please visit www.aferian.com.