19 May 2022

Angling Direct  plc

("Angling Direct" or the "Company")

 Director / PDMR Shareholding

Angling Direct plc (AIM: ANG), the leading omni-channel specialist fishing tackle and equipment retailer, has been informed that on 19 May 2022, Andy Torrance, Chief Executive Officer, purchased a total of 25,000 ordinary shares of 1 penny each in the Company ("Ordinary Shares") at a price of 53 pence per Ordinary Share.

Following this transaction, Andy Torrance holds 50,000 Ordinary Shares representing approximately 0.065% of the Company's issued share capital.

The Notification of Dealing Form required in accordance with UK MAR is set out below.

 For further information please contact:

About Angling Direct

Angling Direct is the leading omni-channel specialist fishing tackle retailer in the UK. The Company sells fishing tackle products and related equipment through its network of retail stores, located strategically throughout the UK as well as through its leading digital platform ( www.anglingdirect.co.uk  .de, .fr and .nl) and other third-party websites.

Angling Direct is committed to supporting its active customer base and widening access to the angling community through its passionate colleagues, store-based qualified coaches, social media reach and  ADTV YouTube  channel. The Company currently sells over 20,000 fishing tackle products, including capital items, consumables, luggage and clothing. Angling Direct also owns and sells fishing tackle products under its own brand 'Advanta', which was formally launched in March 2016.

From 1986 to 2002, the Company's founders acquired interests in a number of small independent fishing tackle shops in Norfolk and, in 2002, they acquired a significant premise in Norwich, which was branded Angling Direct. Since 2002, the Company has continued to acquire or open new stores, taking the total number up to 42 retail stores. In 2015, the Company opened a 2,800 sq. metres central distribution centre in Rackheath, Norfolk, where the Company's head office is also located. In January 2022 Angling Direct acquired an additional 3,900 sq. metres distribution centre in Venlo, Netherlands to service its established, and rapidly growing, presence in Europe with native language websites set up in key regions to address demand.

 Notification and public disclosure of transactions by persons discharging managerial responsibilities and persons closely associated with them