THIS ANNOUNCEMENT DOES NOT CONSTITUTE OR FORM PART OF ANY OFFER OR INVITATION TO SELL OR ISSUE OR ANY SOLICITATION OF ANY OFFER TO PURCHASE OR SUBSCRIBE FOR ANY SECURITIES IN ANY JURISDICTION, NOR SHALL IT (OR ANY PART OF IT), OR THE FACT OF ITS DISTRIBUTION, FORM THE BASIS OF, OR BE RELIED UPON IN CONNECTION WITH, OR ACT AS ANY INDUCEMENT TO ENTER INTO, ANY CONTRACT OR COMMITMENT WHATSOEVER RELATING TO ANY SECURITIES.

RECIPIENTS OF THIS ANNOUNCEMENT WHO INTEND TO PURCHASE OR SUBSCRIBE FOR SHARES IN THE COMPANY FOLLOWING PUBLICATION OF THE FINAL DOCUMENT WHICH WILL BE PREPARED IN ACCORDANCE WITH THE AQSE RULES AND PROSPECTUS REGULATION (THE UK  GROWTH PROSPECTUS) ARE REMINDED THAT ANY SUCH PURCHASE OR SUBSCRIPTION MUST ONLY BE MADE SOLELY ON THE BASIS OF THE INFORMATION CONTAINED IN THE FINAL UK GROWTH PROSPECTUS RELATING TO THE COMPANY.

THIS ANNOUNCEMENT DOES NOT CONTAIN, CONSTITUTE OR FORM PART OF AN OFFER FOR SALE OR THE SOLICITATION OF AN OFFER TO PURCHASE SECURITIES IN THE UNITED STATES. THE SECURITIES REFERRED TO HEREIN HAVE NOT BEEN AND WILL NOT BE REGISTERED UNDER THE US SECURITIES ACT OF 1933, AS AMENDED (THE "SECURITIES ACT"), OR WITH ANY SECURITIES REGULATORY AUTHORITY OF ANY STATE OR OTHER JURISDICTION OF THE UNITED STATES. THE SECURITIES MAY NOT BE OFFERED OR SOLD IN THE UNITED STATES ABSENT REGISTRATION UNDER THE SECURITIES ACT OR AN AVAILABLE EXEMPTION FROM, OR IN A TRANSACTION NOT SUBJECT TO, THE REGISTRATION REQUIREMENTS OF THE SECURITIES ACT AND IN COMPLIANCE WITH ANY APPLICABLE SECURITIES LAWS OF ANY STATE OR OTHER JURISDICTION OF THE UNITED STATES. THERE WILL BE NO PUBLIC OFFER OF SECURITIES IN THE UNITED STATES.

THE INFORMATION CONTAINED IN THIS ANNOUNCEMENT IS NOT FOR PUBLICATION OR DISTRIBUTION IN, INTO OR FROM THE UNITED STATES, CANADA, THE REPUBLIC OF SOUTH AFRICA, AUSTRALIA, NEW ZEALAND OR JAPAN. ANY FAILURE TO COMPLY WITH THESE RESTRICTIONS MAY CONSTITUTE A VIOLATION OF UNITED STATES, CANADIAN, SOUTH AFRICAN, AUSTRALIAN, NEW ZEALAND OR JAPANESE SECURITIES LAWS.

21 December 2021

All Things Considered Group Plc

("ATC Group", the "Company" or the "Group")

Admission to Trading and First Day of Dealings

ATC Group, an independent UK music company housing talent management, live booking, livestreaming and talent services, is pleased to announce that admission of its ordinary shares of £0.01 ("Ordinary Shares") to trading on the Apex segment of the Aquis Stock Exchange Growth Market ("Admission") will take place and dealings will commence at 8.00 a.m. today, under the ticker ATC and ISIN number GB00BM9CMX71.

As announced on 14 December 2021, the Company raised a total of £4.15 million (before expenses) through a placing with high quality institutional and private investors. The net proceeds will principally be used to invest into each of ATC's five business segments and to support the Directors' growth strategy for the Group. Based on the placing price, the Company's market capitalisation will be approximately £14.66 million on Admission.

ATC Group encompasses live rights, live agency, production, artist management and investment, and a range of music artist services. In the Directors' opinion, the music industry remains fragmented in the mid-market sector and combined with the disruption caused by the COVID-19 pandemic, this results in a significant opportunity for companies such as ATC Group with integrated and resilient business models to capitalise on a number of structural growth areas by way of organic and acquisitional expansion.

On Admission, the Company will have 9,584,020 Ordinary Shares in issue.

The Company's UK Growth Prospectus is available to view on its website www.atcgroupplc.com and at the National Storage Mechanism https://data.fca.org.uk/#/nsm/nationalstoragemechanism

Canaccord Genuity is acting as Corporate Adviser to the Company.

Adam Driscoll, CEO of ATC Group, commented:

"Becoming a public company is an exciting milestone for ATC Group and I would like to take this opportunity to thank all our people and partners for getting us here, as well as of course the artists who trust us to support them. Looking back over the development of ATC Group the team has always embraced innovation; through the founding of the business, expansion into artist management, then live events and more latterly livestreaming. It is this diverse, integrated model which now positions us so well in the industry; we are confident in our ability to capitalise on opportunities that arise in the coming months and years.

The Board and I look forward to accelerating our growth plans and creating enhanced value for all our stakeholders. "

For more information, please contact:

Notes to Editors

ATC Group is a prominent independent UK music company offering live rights, live agency, production, artist management and investment and a range of other music artist services. ATC Group is the only independently-owned company in the industry housing talent management, live booking and talent services within the same group.

The Company has an established, long-standing client base with over 50 artists on its management roster and over 400 acts on the live roster. One of its livestreaming offerings, Driift, has delivered shows with Niall Horan, Andrea Bocelli, Kylie, Johnny Marr and others, selling over 500,000 tickets across 171 countries since being established in June 2020.

The Group's five key divisions are:

·    ATC Management: artist management;

·    ATC Live: live event booking agency for artists;

·    Livestreaming: through Driift, a global livestreaming business and Flymachine, a livestreaming platform;

·    ATC Services; and

·    Polyphonic; an artist partnerships venture

The Group is headquartered in London, with offices in Los Angeles and Copenhagen and is led by an experienced management team who have operated across multiple music industry sectors.

For more information see: www.atcgroupplc.com