NOT FOR RELEASE, PUBLICATION OR DISTRIBUTION, DIRECTLY OR INDIRECTLY, IN WHOLE OR IN PART, INTO OR IN ANY JURISDICTION IN WHICH OFFERS OR SALES WOULD BE PROHIBITED BY APPLICABLE LAW. THIS ANNOUNCEMENT DOES NOT CONSTITUTE OR FORM AN OFFER FOR SALE OF, OR THE SOLICITATION OF AN OFFER TO BUY, THE SECURITIES REFERRED TO HEREIN IN ANY JURISDICTION IN WHICH OFFERS OR SALES WOULD BE PROHIBITED BY APPLICABLE LAW.

This announcement contains inside information for the purposes of Article 7 of the Market Abuse Regulation (EU) No. 596/2014, as it forms part of UK domestic law by virtue of the European Union (Withdrawal) Act 2018 (as amended).

SALE OF ORDINARY SHARES IN AUCTION TECHNOLOGY GROUP PLC BY TA ASSOCIATES, INC.

12 December 2024: TA Associates, Inc., through its sub-funds TA XIII-A L.P., TA XIII-B L.P., TA Investors XIII L.P., TA Investors IV EU AIV L.P. and TA Subordinated Debt Fund IV L.P. ("TA Associates", the "Sellers"), today announces that it has agreed to sell, subject to completion, 15,337,625 ordinary shares ("Ordinary Shares") in Auction Technology Group plc (the "Company") at a price of £5.50 per Ordinary Share (the "Sale"). Completion of the Sale is expected to take place on 20 December 2024.

The Sellers currently own 15,337,625 Ordinary Shares, corresponding to approximately 12.6 per cent. of the Company's entire issued share capital.

Following the completion of the Sale, the Sellers will no longer have an interest in Ordinary Shares of the Company. In accordance with the relationship agreement between the Sellers and the Company dated 17 February 2021, Morgan Seigler will resign from the Board of Directors of the Company following completion of the Sale.

The Company will not receive any proceeds from the Sale.

ENQUIRIES

Peel Hunt

Sohail Akbar / Neil Patel / Kate Bannatyne

+44 (0) 20 7418 8900

Deutsche Numis

Nick Westlake / William Baunton / Tejas Padalkar

+44 (0) 20 7260 1000

IMPORTANT NOTICE

Peel Hunt is authorised and regulated by the Financial Conduct Authority ("FCA") in the UK. Peel Hunt is acting for the Sellers only in connection with the Sale and no one else, and will not be responsible to anyone other than the Sellers for providing the protections offered to clients nor for providing advice in relation to the Ordinary Shares or the Sale, the contents of this announcement or any transaction, arrangement or other matter referred to in this announcement.

Numis Securities Limited, trading as Deutsche Numis, is authorised by the FCA. Deutsche Numis is acting for the Sellers only in connection with the Sale and no one else, and will not be responsible to anyone other than the Sellers for providing the protections offered to clients nor for providing advice in relation to the Ordinary Shares or the Sale, the contents of this announcement or any transaction, arrangement or other matter referred to in this announcement.