18 November 2022          

D4t4 Solutions Plc

D4t4 launches app on Salesforce AppExchange

D4t4 Solutions Plc (AIM: D4t4, the "Group", "D4t4"), announces that it has launched Celebrus CDI for Salesforce, a Customer Data Integration (CDI) application on Salesforce AppExchange, empowering customers with the real-time, first-party, digital data that they need to fill identity and data gaps.

Celebrus CDI for Salesforce is able to deliver data to customer's Salesforce Marketing Cloud instances at the right time and in the right format. Solving digital identity gaps and building robust interaction profiles, Celebrus CDI for Salesforce informs and empowers marketing activities with the contextualised, first-party digital data necessary. With Celebrus CDI for Salesforce, customers can realise the value that only complete digital identity and interaction insight can provide to their campaigns and their business.

Commenting on the launch, Bill Bruno, CEO of D4t4 Solutions, said:

"Celebrus CDI for Salesforce is a powerful integration for brands. Combining the power of Salesforce for data activation with the Celebrus digital identity and profile capabilities will truly allow brands to deliver on the demands of today's consumers in a compliant and real-time manner."

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About D4t4 Solutions plc

D4t4 Solutions plc (AIM: D4t4) was founded around a passion for helping global enterprises derive value from their data assets.

Supporting customers in financial services, retail, travel, healthcare, and telecommunications across 27 countries, D4t4 enables businesses to make smarter, informed decisions via Celebrus, the Group's flagship first party data product suite. Celebrus CDP automatically captures, contextualises, and activates user-based behavioural data in real-time across all digital channels. Through behavioural biometrics and analytics, Celebrus FDP helps companies prevent fraud before it happens. Celebrus CDM provides an enterprise platform ***that automates the integration and transformation of customer data from all relevant data sources, whether on-premises or cloud, to deliver customer and regulatory analytics.

The Group has offices in the UK, USA, India, and Australia with key talent in all markets to drive the growth of the business. Celebrus is fully compliant with all major data privacy regulations and the Group is accredited to ISO27001: Information Security Management.

For more information, please see www.d4t4solutions.com   

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