Directorate change

11 September 2026

LBG Media plc

("LBG Media", or "Group")

Directorate Change

LBG Media plc, a social entertainment powerhouse with a focus on young adults, announces that Carol Kane has decided to step down as Non-Executive Director with effect from 11 September 2026 having served on the Board since December 2021.

A process to identify Carol's successor is well advanced and the Group is close to making an appointment with an announcement expected in due course.

Carol Kane said:

"I have thoroughly enjoyed serving on the Board of LBG Media for the past four and a half years and I feel now is the right time for me to step down. I want to thank my colleagues on the Board for their support, and I remain confident in the success of the Group going forward."

Dave Wilson, Non-Executive Chair at LBG Media plc, said:

"Carol has been a committed and valuable member of the Board and I would like to thank her for her dedication and contribution to LBG Media. We wish her all the best for the future."

For further information please contact:

Notes to editors

As a social entertainment powerhouse, we help brands reach young adults on social media platforms, such as Facebook, Instagram, Snapchat, X, YouTube and TikTok, and our owned and operated websites.

We produce, curate, and distribute digital content that young adults engage with and want to share, whether through videos, editorials, images, or audio.

We do this through brands such as LADbible and Betches and those dedicated to distinct popular interests (e.g. news, sport, gaming) like SPORTbible.

Engagement is at the heart of what we do - which comes through in our two main revenue streams:

a.   We create bespoke content for blue-chip advertisers that gives them access to a young adult audience that is hard to reach for traditional media players. This is distributed across social media platforms and our owned and operated websites. We call this 'Direct' revenue.

b.   Third parties - such as social media platforms and programmatic advertising partners - generate revenue by placing advertising next to our content. We call this 'Indirect' revenue, and the revenue is shared between the publisher, which is us, and the social media platform or partner as applicable.

LBG Media Plc is listed on the AIM market of the London Stock Exchange (AIM: LBG).