30 September 2021

LIVE COMPANY GROUP PLC

("LVCG", the "Company" or the "Group")

NEW CONTRACT FOR BRADFORD BID  

Live Company Group plc (AIM: LVCG) is pleased to announce the signing of a new contract with Bradford BID for Animal Paradise. This will be the first time that the Group has worked with Bradford BID.

BRICKLIVE Animal Paradise consists of lions, elephants and a giant panda and will be installed on 4 March 2022 and be open to the public from 5 March to 13 March.

Chairman David Ciclitira commented:

'I am pleased to have signed our first agreement with Bradford BID for the Animal Paradise. A new client for us and our first time showcasing our product in Bradford city centre."

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LIVE COMPANY GROUP

Live Company Group Plc ("LVCG", the "Company" or the "Group") is a live events, entertainment and sports events company, that has been trading on AIM since 2017.

The Group is divided into two divisions the first, BRICKLIVE, consisting of a network of partner-driven fan-based and touring shows using BRICKLIVE created content worldwide. The Company owns the rights to BRICKLIVE - an interactive experience built around the creative ethos of the world's most popular construction toy bricks. The Group is an independent producer of BRICKLIVE and is not associated with the LEGO Group.

The second, LCSE, manages a number of global sports, entertainment and lifestyle events. LCSEs main focus for 2021 has been the successful launch of the Formula E Cape Town race for series 8 in 2022.

It also has a minority investment in Start Art Global Ltd an on-line art and digital art platform (www.start.art).