McColl's Retail Group plc (the "Company")

Grant of Long Term Incentive Plan Awards

Notification of Transactions by Executive Directors and Persons Discharging Managerial Responsibilities ("PDMRs")

The Company announces the grant of awards on 23 September 2021 to the following Directors and PDMRs of the Company in accordance with the rules of the McColl's Retail Group plc Long Term Incentive Plan (the "LTIP Awards").

Awards will vest based on three-year relative Total Shareholder Return ("TSR") measured from the date of grant and a Grocery mix target measured in the final financial year (2022/23) of the three years starting with the current financial year. Grocery mix will be based on the portion of grocery and alcohol sales as a percentage of total sales.

In addition, the Remuneration Committee must be satisfied that the formulaic vesting outcome of the LTIP Awards when applying the TSR and Grocery mix targets is a genuine reflection of the underlying performance of the business and the Committee has full discretion to adjust the vesting outcomes to ensure that the final outturns reflect all relevant factors.

The awards are to be satisfied by newly issued shares.

A two year post vesting holding period will also apply to the above awards.

About McColl's Retail Group

McColl's is a leading neighbourhood retailer, with an estate of over 1,200 managed convenience stores and newsagents. We operate McColl's and Morrisons Daily branded convenience stores as well as newsagents branded Martin's across the UK, except in Scotland where we operate under our heritage brand, RS McColl.

LEI: 213800R1TLR536P8YJ67

The information set out below is provided in accordance with the requirements of Article 19 of the UK Market Abuse Regulation.