31 December 2024

NETCALL PLC

("Netcall", the "Company" or the "Group")

Establishment of New Long-Term Incentive Plan

Exercise of Options and Director Dealing

Netcall plc (AIM:NET), a leading provider of intelligent automation and customer engagement software, announces the establishment of a new long-term incentive plan (the "2024 LTIP") and the granting of awards pursuant to the LTIP.

The Board recognises the importance of equity incentive schemes as a means to incentivise the Company's executive board members, wider senior management team and employees ("Participants"), ensuring alignment with the objectives of the Group and its shareholders. The 2024 LTIP has been established to encourage long-term value creation for the Company's stakeholders and to align the interests of the Participants with shareholders. Awards made under the LTIP are in the form of nominal cost share options subject to the achievement of certain performance criteria ("LTIP Awards").

LTIP Awards

The Company announces that on 30 December 2024 it granted options ("Options") over ordinary shares of 5p each in the Company ("Ordinary Shares") to certain directors of the Company ("Directors") as set out in the table below:

The Options have been granted under the 2024 LTIP and have an exercise price of 5 pence. The Options are exercisable from 30 December 2026 until 30 June 2032 and are subject to certain performance and vesting criteria. The performance criteria include the achievement of various share price hurdles based on the average share price over 50 business days starting at £1.06 up to a maximum share price of £2.40 and other customary corporate events. The LTIP Awards are subject to a two-year lock-in period from the date of vesting.

Following the grant of the Options, the total number of Ordinary Shares under option held by the Directors which could be issued if all of the performance criteria are met is 5,300,000 Ordinary Shares, representing approximately 3.2% per cent. of the current issued share capital of the Company.

For further enquiries, please contact:

About Netcall

Netcall's Liberty software platform with Intelligent Automation and Customer Engagement solutions helps organisations digitally transform their businesses faster and more efficiently, empowering them to create a leaner, more customer-centric organisation.

Netcall's customers span enterprise, healthcare and government sectors. These include two-thirds of the NHS Acute Health Trusts and leading corporates including Legal and General, Lloyds Banking Group, Aon and Santander.

For further information, please go to www.netcall.com.