26 May 2022

Public Policy Holding Company, Inc.

("PPHC", the "Group" or the "Company")

Appointment of Deputy CFO

PPHC (AIM: PPHC), a leading bi-partisan, full-service US government affairs business, has appointed Roel Smits as Deputy Chief Finance Officer, with immediate effect.

Roel joins PPHC from Kantar, the insights and analytics company co-owned by WPP and Bain Capital, where he performed multiple CFO roles for almost twelve years, most recently CFO of Kantar Americas. He also spent six years as Senior Vice President of Corporate Development at WPP, as well as eight years in private equity with HAL Investments. 

Roel has extensive experience in M&A and financial leadership, having received his Masters in Finance from London Business School as well as studying at Michigan State University and Erasmus University, Rotterdam.

Roel will take a lead role in PPHC's existing finance function and provide further capabilities to help drive the Group's M&A efforts

Simon Lee, Chairman of PPHC, said:

"Roel is a welcome addition to the PPHC leadership team. He brings significant expertise in M&A, business development and driving high performance companies. This will be invaluable as PPHC continues to develop and execute on its growth strategy."    

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About PPHC

PPHC is a leading bi-partisan, full-service US government affairs business. It operates a portfolio of independent firms offering public affairs, crisis management, lobbying and advocacy services on behalf of corporate, trade association and non-profit client organisations. Clients engage the Group to enhance and defend their reputations, advance policy goals, manage regulatory risk, or otherwise engage with US federal and state-level policy makers, stakeholders, media, and directly to the public at large.

Since its inception in 2014, the Group acquired and integrated eight businesses, now operating as five separate, independent companies, focused at the federal government level in the US and with expanding reach into key US states and metropolitan areas. The five operating entities which form the operating subsidiaries of the Group are Crossroads Strategies LLC, Forbes Tate Partners LLC, Seven Letter, O'Neill & Associates and Alpine Group Partners LLC.

For more information, see www.pphcompany.com