23 June 2026

Pri0r1ty Intelligence Group PLC

("Pri0r1ty" or the "Company")

Closing of £1.25 Million Funding Package

&

Entry into At-The-Market Facility (the "ATM Facility")

Pri0r1ty Intelligence Group PLC (AIM: PR1, OTC: PRIAF), the AI focused business delivering growth solutions to SMEs, is pleased to announce that all conditions precedent to funding under the £1.25 million (gross) Convertible Loan Note agreement announced on 11 June 2026 ("CLN") have now been satisfied and drawdown of funds is scheduled to occur in the next two business days. In connection with this and as included in the 11 June notification, the Company has now signed an ATM Facility with Global Investment Strategy UK Limited ("GIS"), pursuant to which the Company may raise funds through share sales carried out by GIS.  The terms remain as set out in the 11 June notification and are more fully set out below.

Under the ATM Facility, new ordinary shares of nominal value £0.003 ("Ordinary Shares") in the capital of the Company ("ATM Shares") will be made available for sale via GIS on a tranche-by-tranche basis. Any share sales to be made will not be below a minimum price to be set by the Company for each tranche. It is the intention of the parties that the ATM Shares should only be sold when market conditions are suitable and with a view to enhancing the value of the Company for all shareholders. GIS will deduct a broker fee and properly and reasonably incurred settlement costs from the gross proceeds of the sale of ATM Shares, with the net proceeds, equal to 97.5% of the gross sale proceeds, being paid to the Company following admission of ATM Shares.

Periodically, once a tranche of ATM Shares has been placed under the ATM Facility, the Company will issue an RNS to confirm the number of ATM Shares issued, with details of their average sale price and the net proceeds raised by the Company.  Once issued, application for admission to trading on AIM will be sought for each tranche of ATM Shares.

The initial term of the ATM Facility shall be 12 months. The Company is under no obligation to allot and issue ATM Shares during the term, and any use of the ATM Facility will be at the discretion of the board of directors of the Company, in staged and controlled ATM Tranches, with the objective of minimising shareholder dilution.

The purpose of the ATM Facility is to provide the Company with a flexible mechanism to seek to issue new shares and raise capital at prevailing market prices to repay the amortisation of the £1.25 CLN. Any excess proceeds beyond meeting the CLN repayments, along with the proceeds of the CLN itself, can be used to fund the Company's ongoing operations and provide the runway necessary for the business to become cash flow positive, supporting continued scaling and the ability to capitalise on emerging opportunities from a position of financial stability.

For further information, please contact:

Pri0r1ty Intelligence Group PLC

Rory Maxwell, Chief Executive Officer

Email: [email protected]

Tel: +44 (0)20 8064 3554

Nominated Adviser

Beaumont Cornish Limited

James Biddle / Roland Cornish

Tel: +44 (0)20 7628 3396

Joint Broker

Allenby Capital Limited

Kelly Gardiner / Jeremy Porter 

Tel: +44 (0)20 3328 5656

Joint Broker

Oak Securities

Hugh Rich / Mungo Sheehan

Tel: +44 (0) 20 3973 3678

Joint Broker

Bowsprit Partners Limited

James Sheehan / Luis Brime

+44 (0)203 883 4430

Investor Relations

Vigo Consulting

Ben Simons / Amelia Thorn

Email: [email protected]

Tel: +44 (0)20 7390 0230

About Pri0r1ty Intelligence Group PLC

Pri0r1ty Intelligence Group (AIM: PR1, OTC: PRIAF) is a data, AI, and marketing services group. Our mission is to unlock engagement at scale for customer-centric organisations through a suite of tools that are uniquely trained on the client's data. We operate three revenue-generating divisions:

Halfspace - a multi award winning data-led marketing and growth solutions business focused on the sports sector, whose customers have included Premier League football clubs, motorsports teams, sports leagues, national governing bodies, sporting federations, digital media businesses, and direct-to-consumer platforms.

Pri0r1ty - an AI Software-as-a-Service (SaaS) platform which enables SMEs to streamline operations. Pri0r1ty also offers AI consultancy services.

Metr1c - a brand partnerships and growth solutions business for the entertainment sector which uses AI and data to grow revenues and engagement with fans. Metr1c's customers have included The Brits and Sony, Celtic FC, Scottish Golf and Favela Cerveja.

If you would like to explore how Pri0r1ty can help drive time and cost efficiency for your business, please contact [email protected].

Website: https://www.pri0r1ty.com/

LinkedIn:  https://www.linkedin.com/company/pri0r1ty-ai-plc/

X: https://x.com/WearePri0r1ty

This announcement contains inside information for the purposes of Article 7 of the Market Abuse Regulation (EU) No. 596/2014, as it forms part of UK Domestic Law by virtue of the European Union (Withdrawal) Act 2018. Upon the publication of this announcement, this inside information is now considered to be in the public domain.

Nominated Adviser Statement

Beaumont Cornish Limited ("Beaumont Cornish"), is the Company's Nominated Adviser and is authorised and regulated in the United Kingdom by the Financial Conduct Authority. Beaumont Cornish's responsibilities as the Company's Nominated Adviser, including a responsibility to advise and guide the Company on its responsibilities under the AIM Rules for Companies and AIM Rules for Nominated Advisers, are owed solely to the London Stock Exchange. Beaumont Cornish is not acting for and will not be responsible to any other person for providing the protections afforded to customers of Beaumont Cornish nor for advising them in relation to the transaction and arrangements described in the announcement or any matter referred to in it.