For release: 11 October 2021

Sealand Capital Galaxy Limited

("Sealand" or "the Company")

Launch of Heath London Tmall Global Flagship store

Sealand Capital Galaxy Limited (LSE: SCGL) is delighted to announce that the Company has launched the Heath London Tmall Global Flagship store on Tmall.com, a leading Chinese-language website for business-to-consumer (B2C) online retail that allows local Chinese and international businesses to sell brand name goods to consumers in mainland China, Hong Kong and Macau (together "Greater China").  On 23 July 2021, Sealand announced that it had entered into an exclusive distribution contract with Heath London, a British male skincare brand, in Greater China.  The flagship Store was officially launched on 25 September 2021.

The demand for male skincare products in China continues to grow.  According to Tmall sales data, the value of male skincare products sold in 2020 exceeded RMB 300 million.  Certain individual products recorded an annual growth of 15-20%, with some British and other European male skincare brands recording annual sales of RMB 5 million to RMB 10 million within in their first year on the Tmall e-commerce platform.

Nelson Law, Executive Chairman of the Company commented:

"Heath London is a new range of grooming solutions inspired by the urban natural lifestyle and incorporates modern, pioneering formulations that deliver fast results.  We are delighted to bring Heath London's unique products to the online Chinese market with the launch of the Heath London Tmall Global Flagship store on Tmall.com, following the exclusive distribution agreement that we signed with Heath London over the summer.  This is the latest development in our strategy to build a bridge between European merchants of desirable, high end goods and sophisticated Chinese consumers with global taste.  COVID-19 has accelerated changes in consumer buying habits.  More and more Chinese consumers, as elsewhere in the world, are looking to buy niche luxury and quality products on-line, and we remain excellently placed to take advantage of these trends."

-Ends-

Notes to Editors:

The Company's Shares are traded on the Official List of the London Stock Exchange's main market for listed securities under the ticker SCGL.

Further information on Sealand is available on its website  http://www.scg-ltd.com/