Smoove plc

(The "Group", "Smoove" or the "Company")

Board Changes

Commencement of new Chief Financial Officer

Further to the announcement made on 12 January 2022, Smoove plc (AIM: SMV), the customer focused technology and services business aiming to revolutionise home moving and ownership, confirms that John Williams, Chief Financial Officer ("CFO"), has now stepped down from the Board and Michael Cress has now commenced his role effective as of 3 May 2022 as CFO at the Company.

As previously stated, Michael joins Smoove from My 1st Years where he was Finance Director, and previously holding senior and executive finance roles with Kelkoo, The Digital Property Group and AOL UK. Michael started his career with Schroder & Co after graduating from Harvard University with an Economics degree.

Jesper With-Fogstrup, Chief Executive Officer, commented: "We welcome Michael to the Company, whose in-depth commercial knowledge and sector expertise will be critical to building on the very strong foundations laid by John. We thank John for his outstanding contribution to ULS, and wish him the very best in his future endeavours."

Rule 17 and Schedule Two paragraph (g) of the AIM Rules for Companies

The following information is disclosed pursuant to Rule 17 and Schedule Two paragraph (g) of the AIM Rules for Companies in relation to Michael Cress.

Full name: Michael Alan Cress (age 46 years)

At the date of this announcement, Michael Cress holds no ordinary shares in the capital of the Company.

Save as disclosed above there are no additional disclosures to be made in accordance with Rule 17 or Schedule Two paragraph (g) of the AIM Rules for Companies.

Enquiries:

Certain information contained in this announcement would have constituted inside information (as defined by Article 7 of Regulation (EU) No 596/2014) prior to its release as part of this announcement.

About Smoove:

Smoove's (hellosmoove.com ) mission is to revolutionise the home moving and owning process for everyone involved. The Company's cornerstone cloud-based platforms provide significant leverage for growth with strong, established client bases and routes to market - including mortgage brokers, conveyancers, estate agents and lenders.

eConveyancer ( https://econveyancer.com/ ) is one of the leading distribution channels for conveyancing in the UK, bringing consumers and legal professionals together via comparison services, which provide solutions for home movers and the re-mortgage market.

The Company's growing digital focus including the DigitalMove platform, which has been absorbed into the eConveyancer offering and Smoove brand, is focused on supporting the whole home moving and ownership experience.

The Company's existing platforms have been designed with a view to adding services and reach and the Company is well placed to create exponential returns as functionality increases.