5 April 2023

YouGov plc

("YouGov" or "the Group" or "the Company")

Notice of Capital Markets Day

YouGov, the international research and data analytics group, will host a Capital Markets Day for institutional investors and analysts in London on Wednesday 17^th May 2023.

The event will be hosted by Stephan Shakespeare (CEO) and will include presentations from leaders within the Group. YouGov will present its next long-term strategic growth plan and provider further detail on the continued development of the YouGov Platform.

Management presentation sessions will commence from 1:00pm BST and attendance for the live event will be in person only. A recording of the presentation will be made available on the Company's website following the session.

For further detail or to register for the event, please contact SCyougov@fticonsulting.com.

Enquiries

About YouGov

YouGov is an international online research data and analytics technology group.

Our mission is to offer unparalleled insight into what the world thinks.

Our innovative solutions help the world's most recognised brands, media owners and agencies to plan, activate and track their marketing activities better.

With operations in the UK, the Americas, Europe, the Middle East, India and Asia Pacific, we have one of the world's largest research networks.

At the core of our platform is an ever-growing source of consumer data that has been amassed over our twenty years of operation. We call it Living Data. All of our products and services draw upon this detailed understanding of our 24+ million registered panel members to deliver accurate, actionable consumer insights.

As innovators and pioneers of online market research, we have a strong reputation as a trusted source of accurate data and insights. Testament to this, YouGov data is regularly referenced by the global press, and we are the most quoted market research source in the world.

YouGov. Living Consumer Intelligence.

For further information, visit business.yougov.com