15 September 2023

Eagle Eye Solutions Group plc

("Eagle Eye", the "Group", or the "Company")

Chair Succession

Eagle Eye, (LSE: "EYE"), a leading SaaS technology company that creates digital connections enabling personalised, real-time marketing, announces that Malcolm Wall, Chair of the Board, will not seek re-election at the Company's forthcoming Annual General Meeting ("AGM") in November 2023, as he has reached his nine-year tenure on the Board. The Company is pleased to confirm that Anne de Kerckhove will join the Board on 1  October 2023 as Non-Executive Director and will succeed Malcolm as Chair at the conclusion of the AGM.

Anne is an experienced Board director, with extensive knowledge across the technology, media and entertainment industries, leading and advising high growth and acquisitive international businesses. Anne has held several senior Executive roles, including Global Director of Reed Elsevier and COO and International Managing Director at Inspired Gaming Group. Anne currently holds the position of Senior Independent Director of 888 Holdings plc and was previously Non-Executive Director at 7Digital Group plc.

Eagle Eye would like to extend its deepest gratitude to Malcom for the support and guidance he has given the business in his nine years with the Company, having joined the Board as a Non-Executive Director in 2014, then taking on the role of Chair in 2016. During his tenure, Malcolm has overseen Eagle Eye's evolution on the public markets and the considerable expansion of the Group's offering, customer base, geographic reach, and growing profitability.

Anne de Kerckhove, incoming Chair of Eagle Eye, said: "It is with great enthusiasm that I join Eagle Eye's Board as Chair at such an exciting time for the Company. I look forward to leveraging my international expansion and M&A experience in helping Eagle Eye to harness and exploit its growth ambition and capitalise upon its strong market position."

Malcolm Wall, Chair of Eagle Eye, said: "It has been a pleasure to have been a part of Eagle Eye's journey for the past nine years and to have witnessed its remarkable evolution to become the leading provider of personalised digital marketing capabilities to tier-1 retailers globally. The Group's future looks bright, and I am excited to see how Eagle Eye continues to grow under Anne's stewardship. I wish Anne and the Board all the best in ushering Eagle Eye into the next stage of its journey."

Tim Mason, Chief Executive of Eagle Eye, said: "I would like to give Malcolm my warmest thanks for the wealth of support and guidance he has provided to Eagle Eye and the Board during his time as Chair and on behalf of the whole Company, I wish Malcolm all the very best for the future.

"I am delighted to welcome a Chair of Anne's calibre to the Board. I greatly look forward to benefiting from her experience and am confident that she will be a valuable additional voice and guide on the Board, as we work together to deliver on our considerable opportunity."

Anne Isabelle Pierre Noemie de Kerckhove dit van der varent (age 51 years), holds or has held the following directorships and/or partnerships:

About Eagle Eye

Eagle Eye is a leading SaaS technology company enabling retail, travel and hospitality brands to earn the loyalty of their end customers by powering their real-time, omnichannel and personalised consumer marketing activities.

Eagle Eye AIR is a cloud-based platform, which provides the most flexible and scalable loyalty and promotions capability in the world. More than 750 million personalised offers are executed via the platform every week, and it currently hosts over 100 million individual loyalty members for businesses all over the world. We are trusted to deliver a secure service at hundreds of thousands of physical POS destinations worldwide, enabling the real-time issuance and redemption of promotional coupons, loyalty offers, gift cards, subscription benefits and more.

The Eagle Eye AIR platform is currently powering loyalty and customer engagement solutions for enterprise businesses all over the world, including Asda, Tesco, Morrisons, Waitrose and John Lewis & Partners, JD Sports, Pret a Manger, Loblaws, Southeastern Grocers, Giant Eagle and the Woolworths Group.

In January 2023, the Group acquired France-based Untie Nots, an AI-powered personalised promotions business, adding Carrefour, E. Leclerc, Auchan and other leading brands to its European customer base.